There’s a trend in the freelance writing and content marketing communities that could be problematic for you if you jump on board. I take particular interest in this trend because it’s often perpetrated by supposed PR professionals (of which I’m one), while what they’re peddling has nothing to do with legitimate PR. Here’s what business … Read more
Before moving into a full-time writing career (with some consulting on the side), I ran a small PR firm. So I’m no stranger to using press releases. They’re still one of the most popular services I offer clients. In addition to being hired to write releases, I’m often asked to give feedback on releases business … Read more
Note: This post was originally published at NakedPR.com and was moved to Kiss My Biz upon that blog’s reorganization. – There’s one thing in particular that drives me crazy in working with webmasters on press release writing and distribution. Far too many honestly believe that “press releases” and “articles” are the same thing. I stumbled … Read more
There was a question on a webmasters’ forum that I came across this morning, asking which was better: public relations or link-building? Of course, I’d say PR. If anything, strong PR efforts can lead to better backlinks than many more traditional backlink-generating methods. Here’s why: Some Traditional Link-Building Methods: Submitting links to Web directories Social media outlets … Read more
This guide will teach you how to write a press release for your business using the BizHow2.com free press release template. Get your company’s news into the right hands to build exposure through press release writing today.
Business blogging, or corporate blogging, has potential PR value for even small business owners. If you’re considering setting up a company blog for your small or online business, there are several things you might do with that business blog, including: 1. Using the business blog to present company news, or the owner’s (or other high … Read more