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If you’re in the market to hire a professional business writer, you’ll likely find writers offering content writing services and copywriting services. To help you choose the best business writer for your project, it’s important to understand the difference. Let’s look at what content writing and copywriting are, along with a few examples of each. … Read more
You know that subscribers and email marketing can be important to your business. Email marketing can be a great way to increase sales. But if your email newsletters push the wrong buttons in your readers, not only will you miss the sale but you risk being labeled a spammer. So today I want to share … Read more
Whether you’re a business owner or a consultant, as a professional it might be a good idea to consider writing a book. I’m talking about nonfiction books of course — ones that have the potential to help you in your business. Having recently finished the first draft of my own first nonfiction book (The Query-Free … Read more
Does your business have a content marketing strategy? Are you using content effectively in your marketing, PR, and social media efforts? Do you even know what a content marketing strategy is? Let’s talk about it today. What is Content Marketing? Content marketing is when you create, distribute, and encourage the sharing of content with the … Read more
Whether you’re about to launch a small business or you’re already working at it (or a freelance career), you really should have a business plan in place. While I’m a big supporter of long-form traditional business plans, I know that sometimes they can seem overwhelming to new entrepreneurs. And do you know what? There is … Read more
Do you tend to write your blog posts on-the-fly, writing and publishing all at once? Did you know that blog platforms often give you an option to pre-schedule your posts instead? For example, you can write the post at midnight on Wednesday and have it automatically go live at noon on Thursday. Did you know … Read more
This one page business plan template is an excerpt from my first Web Writer’s Guide e-book and is available through my freelance writing blog (direct download link is below). It was designed to be a quick business planning tool for freelancers, to assist those who otherwise might have ignored the business planning process altogether. It’s … Read more
Below you can find answers to common questions about my business writing services. If you don’t find the answer you’re looking for, please contact me. What kind of writing do you offer? I offer business content writing, copywriting, blogging, press release writing, e-book writing, white paper writing, and other business writing services. I no longer … Read more
Press releases have been around for over 100 years. While we might distribute them a little differently now given the advent of online press release distribution, the goal is still the same — get your news in the hands of interested people. While news dissemination is still the primary purpose of press releases, search engine … Read more
As a small business owner interested in press release writing and distribution, it’s quite possible that you’re going to come across a few different terms for the same thing: press releases news releases media releases Web releases Why do we have so many different names for the same public relations writing tool? Unless you’re in … Read more